🚀 HUL x Minimalist: The ₹3,000 Cr Beauty Blockbuster

The Numbers That Speak Volumes
Minimalist isn’t just another skincare brand—it’s a growth machine:

• FY22 Revenue: ₹108 crore

• FY23 Revenue: ₹180 crore (70% jump!)

• FY24 Revenue: ₹350 crore (88% jump!)

The Masterstroke by HUL
HUL’s beauty and personal care segment has been losing its shine, with growth dipping by 5%. Minimalist, on the other hand, is killing it with its active-ingredient-based skincare products. This deal isn’t just an acquisition—it’s HUL’s plan to reignite its growth engine.

A Jackpot for the Founders
The Minimalist founders, holding 60% of the company, are about to walk away with ₹1,800 crore. Talk about turning an idea into generational wealth!

Why It’s a Game Changer
This isn’t just a deal; it’s a power move. HUL is tapping into Minimalist’s cult-like following and expertise in a category they’ve struggled with for years. It’s not about competing anymore—it’s about owning the space.

Ripple Effects for Bharat’s D2C Ecosystem
For the D2C world, this deal is a loud and clear message: the big players are watching, and if your brand is growing fast and disrupting the market, a billion-dollar buyout isn’t just a dream—it’s a very real possibility.

What’s Next?
This acquisition is going to shake up the D2C landscape and might even spark a new wave of investments and exits. Who’s the next disruptor to hit the jackpot? Stay tuned, we’re keeping our eyes peeled!

Big News: ITC’s Hotel Business Goes Solo 🏨

As of now, ITC Hotels has officially become an independent entity, marking a significant shift in the company's strategic direction.

Why the Split?
This separation is part of ITC's broader strategy to focus more on its core product-driven businesses like cigarettes and FMCG, while letting the hotel segment operate autonomously.

Market Reaction 📉
After the demerger, ITC's stock price adjusted, closing on January 6 at ₹455.6, down ₹27. This was in line with market expectations following the split, reflecting investor’s anticipation of the restructuring's impact.

What’s Next for ITC Hotels?
ITC Hotels has ambitious expansion plans. The company aims to increase its portfolio from around 140 hotels to over 200 in the next five years. With a focus on enhancing its luxury, ITC Hotels is positioning for significant growth in the evolving hospitality landscape.

Industry Outlook 🌟
India’s hotel industry is booming, with projections suggesting a market size of $60 billion by 2030, growing at an annual rate of nearly 10%.

Proof of Relationship, please!

OYO has rolled out a new rule: if you're a couple, you need to carry a valid proof of your relationship. Whether booking online or walking in, get ready to back up your "I love you" with some ID—because OYO’s hotels now have the power to reject your booking based on local social sensibilities.

Why the change?
OYO says it’s about responsible hospitality and respecting local customs, while improving its brand image as a safe, family-friendly choice. While there’s no law against unmarried couples staying at hotels, OYO’s new rules may make your next booking feel more like an audition than a getaway.

The Internet Reacts
Naturally, the internet went wild. Searches like “OYO unmarried couples” were trending in places like Chandigarh, Delhi and Telangana. Because apparently, finding a relationship status certificate is now part of the romance package.

Samay’s Masterstroke: India’s Got Latent App

The India’s Got Latent app has made an impressive debut, climbing to the Top 50 on Google Play Store. A bold new step for Raina and a game-changer for creators.

What’s New in the App?
The app doesn’t just feature India’s Got Latent; it also showcases original programs in poetry and rap. This also includes Kavya Samrat, India’s first poetry show. Raina has made it clear that the content will be free from any restrictions, giving creators more freedom and less censorship.

What’s Been the Impact?
This move has earned praise from fans and commentators who see it as a challenge to YouTube’s revenue-sharing model, promoting greater creator autonomy. The app has secured the No.1 spot on App Store

Want more? 🍿

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